Supermodels are more suited the catwalk than the trampoline, but things changed recently when Heidi Klum launched her own active outdoor clothing range, and decided to showcase it using trampolines at the launch.

The range is also backed by a TV campaign, and so Heidi was literally jumping for joy when the first ads began to show with her bouncing up and down on a trampoline to advertise the range.

A troup of trampoline dancers was also used at the launch for the clothing line for New Balance which is being sold exclusively on Amazon.

You can see clips from the launch here but there has been a recent trend in celebrities using trampolines, not only for health benefits. As she says ‘ the kids love the trampoline’ which is great to hear, and great to see trampolines being used in a major fashion launch! There are worse ways to start a Monday that’s for sure…

[youtube=http://www.youtube.com/watch?v=KQXrKHmLn4Q&fs=1&hl=en_GB]